Carlos Cruz-Diez

Artist

Carlos Cruz-Diez is a visual artist. Originally from Caracas, Venezuela, he has lived and worked in Paris since 1960.

5pm - 6pm

Rooftop Cocktails


#Intersect2016

Digital Media Conference

Keynote by Elder David A. Bednar

Friday
, 
March
 
04
 at 
8:30am
 
See Agenda »
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Registration is Closed

We have hit maximum capacity for Intersect 2016. For urgent questions, contact Kelley at 801-829-1106

We Are Makers: Experiences | Moments | Advocates

Keynote Announcement

We're excited to announce that Elder David A. Bednar will be the keynote speaker at Intersect 2016. Elder Bednar will address the conference at 8:25 AM.


Spend the day with key leaders in digital media as they address the latest trends and developments in digital marketing. Sit in on sessions led by industry experts from around the country in content creation, advertising, design, analytics, mobile, and much, much more. Plus, there's a keynote you won't want to miss. You'll leave with new strategies and techniques to improve your messaging, maximize reach, and build audience.

 

Cost: $65 per person for all attendees. Cost includes breakfast, lunch, snacks, SWAG, bottomless drinks, and numerous sessions led by industry experts.

 
Note: For non-PSD employees, your department will transfer money to PSD to cover all of your department attendees¹ cost after the conference. For PSD employees, please confirm with your resource manager that professional development funds are available to cover your cost of attendance.


Scroll down for a list of classes and check this website often as we update the list of speakers. 


Questions? Call or Text: 801-829-1106

Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

Schedule*

7:30 – 8:25 AM

Breakfast

Intersect Lounge at Jordan Commons

The day we've all been waiting for

Mike Zoppo is a host of exceptional ability. Studies show that a vast majority of guests attending events by Mike have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Credits:

8:25 – 9:10 AM

Keynote

Elder David A. Bednar

9:30 – 9:55 AM

Building a Brand with Design


The Post-Revolution Evolution of Technology: Insights from CES and Industry Trends


Increase Engagement and Measure Results with UGC 


Measuring What Matters - Building Valuable, Effective & Efficient Reporting


Optimizing for Local Moments

TBA


Eric Hansen



Colten Soref (Tint)


Rick Galan


Ryan Phelps

10:00 – 10:25 AM

Social Media Trends

 

Design to Delight

 

New Product Go-to-Market Strategy

 

Make It Happen with Digital Advertising

Jared Covington

 

David Palmer

 

Brandon Woolf

 

TBA

10:00 – 10:55 AM

Stories That Sell (Advanced Workshop)

TBA

10:30 – 10:55 AM

How The Color Run Created the Biggest and Fastest Growing Event Series in the World

 

Mobile Messaging Applications – Trends and Outlook

 

UGC -- More Than a Contest 

 

UX in a Vacuum

Kiley Newbold

 

Abraham Smith

 

TBA

 

TBA

11:00 – 11:25 AM

Marketing in the Deployment Phase


Engagements Don’t Always Equal Marriage: Understanding Social Media Engagements


Video Trends

James Gross (Percolate)

 

Casey Mortensen

 

Austin Craig

11:00 – 12:00 PM

Recommendations, Personalization & Conversion - an Adobe Target Workshop


Constructing Content (Advanced Workshop)

Daniel Hopkins

 

 

TBA 

11:30 – 12:00 PM

Video First: Why Every Company is Becoming a Media Company


The Art of Targeting Influencers


Using Social Advertising to Tighten Marketing Personas

Clint Bishop 


Al Carraway


AJ Wilcox

12:00 – 1:00 PM

Lunch


1:00 – 1:25 PM

How to Personalize Nearly Everything

 

Harnessing the Value of Earned Media

 

Content Creation Tools

 

Everyone Needs a Subscription Plan


 

Hero, Hub, and Hygene

TBA


Preston Van Dyke


TBA


Chad Mustard


TBA

1:30 – 1:55 PM

Making it Personal: How Technology is Transforming the Customer Journey


How to Create a Social Media Strategy that Works

Seth Hutchings



Darrian Wright

1:30 – 2:25 PM

Influencer Marketing Case Study (Advanced Workshop)


How To Grow Social Audience Organically


Jane Doesn’t Care What Tom Eats For Breakfast: How to Create Segments and Personas that Work

TBA


Stance Socks


Bill Brady

2:00 – 2:25 PM

 

How To Use Storytelling for Customer Acquisition

 

Returning Visitors: Why They’re Important and How to Get More (Featuring Michael Scott)

Dan Bischoff


Drew Conrad

2:45 – 3:30 PM

Closing Panel

TBA

3:30 – 4:00 PM

Networking

Intersect Lounge at Jordan Commons

* Class topics, times, and other details subject to change. Check back frequently for updates.



"

To achieve great things, two things are needed:

a plan and not quite enough time.

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